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Travel Executive Funds Medical Software Company

Philadelphia, PA – February 28, 2005 – Hal Rosenbluth, former chairman and CEO of the Rosenbluth International travel company, has become the largest shareholder in an electronic medical records company.

Rosenbluth did not disclose how much he invested in Ethidium Health Systems, a Huntingdon Valley-based developer of Internet- and wireless-based records management products. The investment was announced on Monday.

Rosenbluth said the company plays an important role in making electronic medical records affordable and available to patients and physicians, potentially lowering health care costs and reducing medical errors.

Rosenbluth International was sold to American Express in 2003. Ethidium builds on provisions in the Health Insurance Portability and Accountability Act, which requires that medical records be portable and private.

Content reprinted from February 28 edition of Philadelphia Business Journal online.




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